March 3, 2017

» Apple’s Devices Lose Luster in American Classrooms

The shift toward Google-powered devices is hurting Apple’s revenue. Of the $7.35 billion that schools, colleges and universities spent on mobile and desktop computers in 2016, sales of Apple devices fell to $2.8 billion in 2016, from about $3.2 billion in 2015, according to IDC, a market research firm.

This is not like the smartphone marketshare debate, where the iPhone is loosing” — yet has by far the biggest revenue share. On schools they are loosing in both areas.

Then there is the keyboard issue. While school administrators generally like the iPad’s touch screens for younger elementary school students, some said older students often needed laptops with built-in physical keyboards for writing and taking state assessment tests.

Either physical or touchscreen, the iPad needs more space for the keyboard if you’re doing common work. I know that for emails, messages and browsing the on-screen keyboard is fine. But to do a paper or report you can’t have the keyboard obscuring half of an already crowed space.


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