May 21, 2016

Book: Up the Organization by Robert C. Townsend

Up the OrganizationUp the Organization

Rick Treitman gave me this book at the end of my Virtual Ubiquity internship1. I remember thinking that a 30+ year old business book wasn’t likely to contain a lot of still relevant concepts. I was happily surprised.

The book is now 40+ years old, and it’s still the one book I open and skim every few years when I need some management recalibration. The book itself reads less like a book, and more like a combination of notes left from a retired CEO to his replacement.

From what to serve at board meetings to how to deal with ad agencies, I feel this book will be timeless.


  1. I still have it


Book Recommendation


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