Apple used to care about iBooks
I’ve joked that if Eddie Cue loved reading the way he clearly loves music, then iBooks, the iBookstore, and iBooks Author would be amazing. Not only aren’t they amazing, they aren’t even good.
In 2013 I helped out creating ebooks for a family friends. I first did the Kindle’s version, and it was a painful experience — similar to making a website in the early days. I left the iBook for last, looking forward to the experience. A few days letter, I was back using the epub generator and converting it to the Apple format.
Sad to hear not much has changed.