April 10, 2017

Book publishing in the digital age

A bunch of interesting snippets in the article:

This technical distinction is also present in consumer behavior. eBooks—with their instant access and cheap prices—sell generally 6x more quantities than print books for us. That said, a print book will generally generate 7x more revenue than an eBook.

Very interesting, and I strongly agree with the next sentence in the paragraph:

It’s hard to generate revenue on an eBook because the whole premise of the platform is, I want this quickly and at the cheapest price possible. The premise of a print book in the digital age is driven by luxury: I read better on paper…or…I like the feeling of turning a page. You can’t create much markup on utility, whereas you can create a great deal of markup on luxury.

The whole article reads like summary notes of an industry paper, worth the bookmark.


snippets


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